IN THIS DOCUMENT 7 SECTIONS
This Cookie Policy explains how Lantern AI Inc. uses cookies and similar technologies on lantern.md and ourlanterns.com. It applies to these websites, not the separate cookies or technologies a Customer may use in its own systems.
1. How visitor insights work
Lantern uses analytics and online data partners on its websites. Vercel Web Analytics measures aggregate site use without setting analytics cookies. Apollo, Google Analytics, PostHog, RB2B, and the LinkedIn Insight Tag are optional analytics, visitor-insight, or advertising-measurement services. Optional technology loads by default for all visitors unless your browser sends a Global Privacy Control (GPC) signal.
Lantern does not show a cookie banner and does not store a per-browser choice. To keep optional technology off, enable a GPC signal in your browser, use the provider opt-out pages below, or block cookies in your browser settings.
2. Technologies we use
Cookies are small text files stored in a browser. Similar technologies include local storage, pixels, scripts, and tags.
| Category | Technology | Purpose | Typical duration |
|---|---|---|---|
| Privacy signal | lantern_gpc cookie |
Ensures a GPC request-header signal is honored before optional visitor technology can load in the browser | Up to 24 hours |
| Aggregate analytics | Vercel Web Analytics | Measures page views, referrers, device categories, and country-level traffic without setting analytics cookies | Vercel-configured aggregate retention |
| Optional analytics | Google Analytics and PostHog scripts, cookies, and local storage | Measures page views, site journeys, demo-link clicks, contact clicks, and other conversion events | From the current session to the provider-configured retention period |
| Advertising measurement | LinkedIn Insight Tag, cookies, and identifiers | Measures visits to public marketing pages and demo-request completion after an ad view or click; subject to the same regional choices and GPC controls | From the current session to the provider-configured retention period |
| Visitor insights | Apollo and RB2B scripts and first-party identifiers | Recognizes returning business visitors, maintains session continuity, measures attribution, and may associate visits with business or professional identity information in the United States or company information elsewhere | From the current session to the provider-configured retention period |
The LinkedIn Insight Tag may collect page URLs, referrers, IP addresses, browser or device characteristics, timestamps, and cookie identifiers to measure ad performance. It runs only on selected public marketing pages and the demo-request completion page. We do not enable email-based enhanced matching or include booking form responses in the completion-page URL. See LinkedIn’s Cookie Policy for provider details.
We do not currently use visitor-insight technology for Candidate evaluation or hiring decisions.
3. Website visitor identification
Our websites load optional analytics and visitor-identification providers for all visitors unless the visitor opts out. The providers may use first-party cookies or local storage, IP-derived location, browser or device information, referring URLs, page-view activity, and persistent identifiers to recognize visits.
Our visitor-identification configuration limits person-level identification to U.S.-based visitors. For U.S. visitors, a provider may associate activity with business or professional identity information, including an email address. Outside the United States, Lantern enables only company-level identification. Lantern may use identified information for website analytics, sales, and business communications. We do not use it to evaluate Candidates or make hiring decisions.
Website visitor identification may be treated as a "sale," "sharing," or targeted advertising under some U.S. state privacy laws, even though Lantern does not exchange the information for money.
4. How to opt out
You can stop or decline optional analytics and visitor insights on either website in any of these ways:
- enable a Global Privacy Control signal in your browser, which keeps optional provider scripts from loading; or
- block or delete cookies in your browser settings.
Separately, U.S. visitors can use the provider's database opt-out page, and visitors outside the United States can use the provider's international opt-out page. These provider-level choices apply across websites that use the same service.
Blocking or deleting cookies in your browser settings also limits what these providers can recognize on later visits.
5. U.S. state privacy rights
Depending on your state, you may have the right to opt out of sale, sharing, targeted advertising, or certain profiling. Lantern honors GPC signals for the browser or device that sends the signal. See our Privacy Policy or email team@lantern.md to exercise other privacy rights.
We do not knowingly use cookies to sell or share personal information of people under 16.
6. Changes to this Policy
We may update this Policy when our website, vendors, or legal obligations change. We will post the revised version and update the date above.
7. Contact us
Lantern AI Inc.
2261 Market Street, STE 85453
San Francisco, CA 94114, United States
team@lantern.md